Green Wednesday 2006.1122

Wed Nov 22 14:25:41 PST 2006

Dear Designers, Builders, and Dwellers,

Green Wednesday, by the editors of ArchitectureWeek, brings you
weekly news on green design and building from around the world.

Why is it so unseemly when green building people - people in the
"green building industry" as we may be starting to say - are crassly
self-promotional, misleading, and otherwise ill-spoken?

	"So, from my office window here in Denver, I just saw 
	 one of those "mobile billboards" driving around 
	 advertising some sort of green building solution firm." [1]

One point of view is that these contradictions - up to and including
the Vinyl Institute power-move on the USGBC - are positive, that
they are signs of a maturing in "the industry" that is essential for
it to achieve the scope necessary for real quantitative impact on our
sustainability challenges.

Another point of view is that the very essence of green design and
building requires moving business-as-usual to the higher level of
triple-bottom-line sustainability, where social and environmental
reciprocality are held to account, and greenwashing, manipulative
marketing, and environmental hypocrisy are really not acceptable.

We say, hang on to your sense of what seems right, and what doesn't.
 We shouldn't jump too easily to conclusions, nor too readily vilify
those who fall short, but neither should we countenance attempts to
trade in ethics.

On Thursday, among our natural and personal blessings, let's give
thanks for having them.

GreenBuild Highlights
--------------------------------------------------------

  Building Sector Is Foundation of U.S. Climate Change Solutions - All American Patriots, 2006.1117
  http://www.allamericanpatriots.com/m-news+article+storyid-17112.html

  On the Floor of GreenBuild Expo - Grist, 2006.1116
  http://gristmill.grist.org/story/2006/11/15/235443/96

  Green Building: The View from Here - World Changing, 2006.1118
  http://www.worldchanging.com/archives/005366.html

  GreenBuild Denver: Opening Day - Inhabitat blog, 2006.1116
  http://www.inhabitat.com/2006/11/16/greendbuild-denver-opening-day/
  [1] follow-up comment to this blog entry

Green and Sustainable Design and Building News This Week
--------------------------------------------------------

GreenBuild Denver: Women in Green - Inhabitat blog, 2006.1122
Designhttp://inhabitat.com/2006/11/22/greenbuild-denver-the-chemistry-of-green-building-materials/

Manufacturers Commit to Green Chemistry - Interior Design, 2006.1121
http://www.interiordesign.net/id_newsarticle/CA6393685.html

Building Green in DC - World Changing, 2006.1120
http://www.worldchanging.com/archives/005374.html

Green Building Takes Root in New Condos - The Globe and Mail, 2006.1120
http://www.theglobeandmail.com/servlet/story/LAC.20061020.DIGS20/TPStory/Environment

ASHRAE, Canada Green Building Council to Partner - ASHRAE Press Release, 2006.1120
http://www.automatedbuildings.com/releases/nov06/061120092808ashrae.htm

Building Idealism with 'Green,' Affordable Home Designs - The Plain Dealer, 2006.1119
http://www.cleveland.com/entertainment/plaindealer/index.ssf?/base/entertainment/1163843993251970.xml&coll=2

Steelcase Cubicle Wins Certification - Grand Rapids Press, 2006.1116
http://www.mlive.com/business/grpress/index.ssf?/base/business-4/1163692221130480.xml&coll=6

State of the Arctic: Warming, with Widespread Melting - International Herald Tribune, 2006.1116
http://www.iht.com/articles/ap/2006/11/16/america/NA_GEN_US_Arctic.php

Clients Pushing AEC to Go Green - Cadalyst, 2006.1116
http://aec.cadalyst.com/aec/article/articleDetail.jsp?id=386367

Fungal Contamination Guidelines - Middle East Economic & Engineering Forum, 2006.1115
http://www.eng-forum.com/articles/articles/air_quality.htm

Greenbuild Conference Offsets Emissions and Is Cleaner - Leonardo Academy Press Release, 2006.1115
http://www.csrwire.com/PressRelease.php?id=6860

Oregon Engineering - ArchitectureWeek, 2006.1115
http://www.architectureweek.com/2006/1115/environment_1-1.html

Beautiful Parking - ArchitectureWeek, 2006.1115
http://www.architectureweek.com/2006/1115/design_1-1.html

People and Places This Week - 
	Beijing - Olympics "Watercube" by PTW Architects forgoes a standard heating system
     http://www.ArchitectureWeek.com/2006/1115/people_and_places.html

Green Building Forum
     http://arch.DesignCommunity.com/forum-22.html
Architecture Forum
     http://www.designcommunity.com/forums/forum-6.html
Architecture Students Forum
     http://www.designcommunity.com/forums/forum-13.html
Construction Forum
     http://www.designcommunity.com/forums/forum-14.html
Jobs Board, Design and Building Products and Services
     http://marketplace.designcommunity.com/

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Current ArchWeek contents and RSS:
     http://www.ArchitectureWeek.com/2006/1115/contents.html

Five years ago in ArchitectureWeek:
    A Stylish Sustainability, by Alice Kimm
    http://www.architectureweek.com/2001/1114/environment_1-1.html

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Best wishes,

Kevin Matthews
Editor in Chief
ArchitectureWeek

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