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ArchitectureWeek · DesignCommunity · GreatBuildings

2007 Media Rate Sheet
Prices are subject to change without notice.

Premium Large Format Display Ads
Large-format high-resolution graphic ads on the Web - comparable to traditional full page print ads - integrated directly into prestigious, high-traffic ArchitectureWeek online content.

Full page 450x900 pixels** $1995 per page/issue
Half page - IAB standard
300x600 pixels* $995 page per issue
Large rectangle 336x280 pixels* $595 per issue
Rectangle 300x250 pixels $495 per page/issue
Full page advertorial/email package * $3495 per issue

* Example, Example.
* Advertorial package includes box feeder, linked email newsletter sponsorship, and indexed article page. Flexible in size and format, subject to editorial approval and special conditions

Super-Premium Roadblock Ads
The "roadblock ad" is a current hot concept for major brand advertising on premium sites. High-touch graphic ads are "parked" strategical on primary pages (instead of showing in rotation across the site like commodity CPM-based advertising) providing assurance that most site visitors will be exposed to the brand image. The advertiser "owns" strategic pages for programmed periods without dilution by other marketers.

ArchitectureWeek Roadblock Cover page plus calendar, library, & professional directory pages $10K per week*
GreatBuildings Roadblock Home page plus buildings and architects list pages $8K per week*

* These are the only programs under which display advertising appears on the ArchitectureWeek or GreatBuildings home pages.


High-Impact Email Newsletter Text Ads
Very effective text ad placements in our industry-leading weekly email newsletter “ArchitectureWeek Notes”, with 100,000 strictly opt-in subscribers.

Standard Newsletter Text Ad* $295.00 base price per insertion per issue
Ad appears first in ad section $390.00 per insertion.
Ad appears between editorial items $475.00 per insertion.
Ad sponsors the newsletter** $1495.00 per insertion.

* Our most affordable newsletter text ad placement!
** Our most popular and highest impact newsletter text ad placement!


Standard Newsletter Text Ad includes:
• One appearance in the ArchitectureWeek weekly email, up to fifty words with a link to your page
• One week of a sponsorship button ad at ArchitectureWeek on the Web
• Base price insertions may appear anywhere in the weekly message

Quality Impression-Based Rectangles, Skyscrapers, and Banners
Impression-based or page-based web display advertising in IAB standard formats. Arrange your interactive campaign with personalized support from our professional in-house staff.

Standard Banner 468x60 pixels $12 CPM run-of-site (ROS)
$14 CPM run-of-department or geo-targeted (ROD)
Jumbo Banner 728x90 pixels $15 CPM ROS
$17 CPM ROD
Standard Rectangle 300x250 pixels $16 CPM ROS
$18 CPM ROD
Large Rectangle 336x280 pixels $17 CPM ROS
$19 CPM ROD

Targeting Options
Run-of-department (ROD) pricing provides targeting by topic area (such as green building or CAD) is available via the ArchitectureWeek department structure, in which articles are grouped into news, design, building, design tools, environment, or building culture. Reader feedback confirms that our audience self-identifies according to their area(s) of primary interest. This can provide higher effectiveness per ad impression for topically-targeted campaigns, at a modest additional cost.

ArchitectureWeek also offers cost-effective geographic targeting for custom campaigns, using our own enhanced in-house geo-targeting ad servers, or through leading ad network affiliations when preferred by major clients. For precision targeting, where the relative size of the campaign allows, topical and geographic targeting can be easily combined. Please contact us today to discuss custom targeting options.

Graphic Buttons
Your graphic link or logo in an ArchitectureWeek left-side sidebar at a minimal cost.

IAB Square Button 125x125 pixels $50 per page per issue
IAB Button 1 120x90 pixels $40 per page per issue
IAB Button 2 120x60 pixels $35 per page per issue


Products Update (New Product News)
Sponsored placement of your illustrated announcements of new and updated architectural and building products. A great value as the sponsored item is mentioned in the email newsletter, published in the main body of the magazine web pages, and maintained indefinitely in the magazine’s complete online archives.

Standard Three Issue Sponsorship fee $495.00
Single Issue Sponsorship fee $295.00

Standard Products Update sponsorship includes:
• Listing for the same item in three consecutive issues
• 50 to 100 words of text
• a 250x250 pixel large thumbnail linked to a full-size high resolution image
• bold headline
• linked domain name.
• mention in the ArchitectureWeek "Notes" email newsletter

Subject to editorial approval and adjustment.

Start the process now with online product submission!

Text Link Ads on the Web
A short advertising phrase linked to the URL of your choice.

ArchitectureWeek home page $495 per page per issue
ArchitectureWeek premium page $195 per page per issue
ArchitectureWeek standard page $95 per page per issue

Up to 12 words or 68 characters, whichever is greater.

Contract Discounts
By booking now you can lock in current prices. With the strong growth in the size of our distribution, current prices become a better bargain every week. In addition to this inherent value-enhancing effect, by taking out a long-term ad placement, you will be eligible for these discounts:

• 2 months 10% discount
• 4 months 15% discount
• 8 months 20% discount
• 12 months 25% discount


GENERAL REQUIREMENTS
$200 minimum order applies for all advertising contracts.
50% payment due with ad placement of reservation.
Balance due on completion of ad run.
Rates are subject to change without notice.

We are committed to serving your quality brand building products, A/E/C professional, home design, computer graphics, and environmental market advertising needs, and we look forward to hearing from you.

Contact ArchitectureWeek

For any questions, or more information, to book insertions, and for help with any aspect of ad placement, please click to email, or phone to contact Judy Ness at ArchitectureWeek, 541-345-7421, between 8:30am and 4:30pm Pacific time, or fax to US 541-345-7438 anytime.
 

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