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ArchitectureWeek
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DesignCommunity
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GreatBuildings
2011 Media Rate Sheet
Prices are subject to change without notice. Please also see our media kit home page.
Premium Large Format Display Ad
BIG PICTURE ADS For the building product brand looking to really build their brand image. Large-format high-resolution high-touch graphic advertising - comparable to the full page print ad - integrated directly into prestigious, high-traffic ArchitectureWeek feature content pages on the Web. As parked ads these have powerful image-based communication combined with roadblock impact. Available nowhere else online!
| ad type | dimensions in pixels | cost per page/week
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| Full page | 450x900 (vertical) or 600x600 (horizontal) | $1995
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Three-quarter page *
| 450x600 (vertical) or 600x450 (horizontal) | $1495
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Half page - IAB standard
| 300x600 (vertical only) | $995
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| Jumbo rectangle * | 300x450 (horizontal) or 450x300 (vertical) | $595
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| Full page advertorial/email package | ** | $3495
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* Example, vertical 450x600, on a feature article page,
example, horizontal 600x450, on a feature article page,
example, 300x450, on a department page,
example, 300x450, on a feature article page.
** Advertorial package includes indexed article page (example), linked email newsletter sponsorship, and box feeder on Products page. Flexible in size and format, subject to editorial approval and special conditions
Premium Department Sponsorship
Going beyond the roadblock concept to provide a high-touch, high-awareness multi-dimensional brand presence across ArchitectureWeek media. Departments include News,
Design,
Building (Construction and Development),
Design Tools (Software and Hardware),
Environment (Green Building),
Building Culture (History and Professional Practice),
and Building Products. Call or email Judy for details!
| ArchitectureWeek Basic Department Sponsorship | coordinated, high-exposure web and email placements | $5K per month*
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ArchitectureWeek Full Department Sponsorship | expanded, coordinated, maximum-exposure web and email placements | $10K per month*
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* These are the only programs under which display advertising appears on the ArchitectureWeek or GreatBuildings home pages.
High-Impact Email Newsletter Text Ad
Very effective text ad placements in our industry-leading weekly email newsletter ArchitectureWeek Notes, with 95,000 double-opt-in subscribers, or specialty newsletters Residential Tuesday and Green Wednesday.
| Newsletter title (click for example issue) |
double-opt-in circulation |
Standard Newsletter Text Ad* |
Ad appears between editorial items |
Ad sponsors the newsletter** |
with image |
| ArchitectureWeek Notes |
95,000 |
$295 |
$495 |
$1495 |
$1695 |
| Residential Tuesday |
15,000 |
$99 |
$149 |
$395 |
$495 |
| Green Wednesday |
15,000 |
$99 |
$149 |
$395 |
$495 |
Rate listed is per insertion, i.e. for one ad in one newsletter issue
* Our most affordable newsletter text ad placement!
** Our most popular and highest impact newsletter text ad placement!
Standard Newsletter Text Ad includes:
One appearance in the weekly email, up to fifty words with a link to your page
Base price insertions may appear anywhere in the weekly message
Quality Impression-Based Rectangles, Skyscrapers, and Banners
Impression-based or page-based web display advertising in IAB standard formats. Arrange your interactive campaign with personalized support from our professional in-house staff.
| Standard Rectangle | 300x250 pixels | $16 CPM ROS
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| | $21 CPM ROD
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| | $445 per page/issue for parked placement *
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| Large Rectangle | 336x280 pixels | $17 CPM ROS
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| | $22 CPM ROD
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| | $495 per page/issue for parked placement *
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| Jumbo Banner | 728x90 pixels | $15 CPM ROS
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| | $20 CPM ROD
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| | $395 per page/issue for parked placement *
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| Skycraper | 120x600 pixels | $15 CPM ROS
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| | $20 CPM ROD
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| | $395 per page/issue for parked placement *
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ROS = Run of Site. ROD = Run of Department * Parked/roadbloack ads on certain premium pages are only available through a sponsorship or other custom package, and/or at per-issue pricing. Please call or email if you have questions! |
Advanced Targeting Options
Run-of-department (ROD) pricing provides targeting by topic area (such as green building or CAD) is available via the ArchitectureWeek department structure, in which articles are grouped into news, design, building, design tools, environment, or building culture. Reader feedback confirms that our audience self-identifies according to their area(s) of primary interest. This can provide higher effectiveness per ad impression for topically-targeted campaigns, at a modest additional cost.
ArchitectureWeek also offers cost-effective geographic targeting for custom campaigns, using our own enhanced in-house geo-targeting ad servers, or through leading ad network affiliations when preferred by major clients. For precision targeting, where the relative size of the campaign allows, topical and geographic targeting can be easily combined. Please contact us today to discuss custom targeting options.
Graphic Buttons
Your graphic link or logo beautifully parked in an ArchitectureWeek left-side sidebar at a minimal cost.
| IAB Square Button | 125x125 pixels | $50 per page per issue
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| IAB Button 1 | 120x90 pixels | $40 per page per issue
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| IAB Button 2 | 120x60 pixels | $35 per page per issue
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Products Update (New Product News)
Sponsored placement of your illustrated announcements of new and updated architectural and building products. A great value as the sponsored item is mentioned in the email newsletter, published in the main body of the magazine web pages, and maintained indefinitely in the magazines complete online archives.
| Standard Three Issue Sponsorship fee | $495.00
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| Single Issue Sponsorship fee | $295.00
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Standard Products Update sponsorship includes:
Listing for the same item in three consecutive issues
50 to 100 words of text
a 250x250 pixel large thumbnail linked to a full-size high resolution image
bold headline
linked domain name.
mention in the ArchitectureWeek "Notes" email newsletter
Subject to editorial approval and adjustment.
Start the process now with online product submission!
Text Link Ads on the Web
A short advertising phrase linked to the URL of your choice.
| ArchitectureWeek home page | $495 per page per issue
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| ArchitectureWeek premium page | $195 per page per issue
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| ArchitectureWeek standard page | $95 per page per issue
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Up to 12 words or 68 characters, whichever is greater.
Contract Discounts
By booking now you can lock in current prices. With the strong growth in the size of our distribution, current prices become a better bargain every week. In addition to this inherent value-enhancing effect, by taking out a long-term ad placement, you will be eligible for these discounts:
2 months 10% discount
4 months 15% discount
8 months 20% discount
12 months 25% discount
GENERAL REQUIREMENTS
$200 minimum order applies for all advertising contracts.
50% payment due with ad placement of reservation.
Balance due on completion of ad run.
Rates are subject to change without notice.
We are committed to serving your quality brand building products, A/E/C professional, home design, computer graphics, and environmental market advertising needs, and we look forward to hearing from you.
Contact ArchitectureWeek
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For any questions, or more information, to book insertions, and for help with any aspect of ad placement, please click to email, or phone to contact Judy Ness at ArchitectureWeek, 541-345-7421, between 8:30am and 4:30pm Pacific time, or fax to US 541-345-7438 anytime.
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