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One of our keynote presentations at the virtual FOLIO: Show Virtual last week included a panel of leading executives in the industry, including F+W Media CEO David Nussbaum. Nussbaum gave one of the most provocative responses during the hour-long discussion, essentially saying that print advertising is an irrevocably declining source of …
B2B @ FolioMag 2009-11-05 18:40:48
During the American Business Media Executive Forum yesterday, BusinessWeek chief economist Michael Mandel gave long suffering publishers some hope by saying he believes there is a "media boom" coming in which marketers will reinvest in many of the traditional channels they've cut back. Other speakers weren't so sure. "I don't think print …
B2B @ FolioMag 2009-10-29 17:55:50
If there is one area suffering almost as much as print, it's events. While trade show revenue dropped 3.5 percent in 2008, it fell a whopping 20.1 percent through the first quarter of 2009, according to American Business Media. Reed Exhibitions (which operates independently of Reed Business Information), saw revenue and …
B2B @ FolioMag 2009-10-19 13:41:26
Recently, FOLIOmag.com did a story on Waukesha, Wisconsin-based enthusiast publisher Kalmbach Publishing Co. buying Cabin Life. It was a small deal, the type that pops up several times a week (or used to before M&A crashed along with everything else), yet it generated a volume of reads usually associated with stories …
B2B @ FolioMag 2009-10-15 17:35:31
Many years ago when I had the good fortune to work for Ziff-Davis, I read a quote from Bill Ziff about how publishing had changed. I've lost the quote but it went something like this: "It used to be that our business was run by enthusiastic eccentrics?people who worked and lived …
B2B @ FolioMag 2009-10-01 20:32:04
There's a disturbing trend that seems to be growing with publishing companies cutting staff. Not just the cutting (although that's certainly disturbing enough) but attempts to portray cuts as something other than what they really are. It happened earlier this year with Johnson Publishing, which denied making layoffs but required employees to …
B2B @ FolioMag 2009-10-01 20:32:04
There's a disturbing trend that seems to be growing with publishing companies cutting staff. Not just the cutting (although that's certainly disturbing enough) but attempts to portray cuts as something other than what they really are. It happened earlier this year with Johnson Publishing, which denied making layoffs but required employees to …
B2B @ FolioMag 2009-06-04 18:53:46
The downturn in event revenue has been brutal for publishers who counted on their tradeshows and conferences to pick up the slide in print in 2009. Tradeshow revenue fell 18.5 percent in the fourth quarter of 2008 and is down about 10 percent through the first four months of 2009, according …
B2B @ FolioMag 2009-06-04 18:53:46
The downturn in event revenue has been brutal for publishers who counted on their tradeshows and conferences to pick up the slide in print in 2009. Tradeshow revenue fell 18.5 percent in the fourth quarter of 2008 and is down about 10 percent through the first four months of 2009, according …
B2B @ FolioMag 2009-06-02 20:20:35
There have been plenty of bad (even egregious) examples of magazines looking to capitalize on big media stories for their own benefit (see ?The Ethics of Covering Heath Ledger,? "People Looks to Capitalize on Newman Death" et al). This one, however, is a good example of a niche magazine trying to capitalize …
B2B @ FolioMag 2009-06-02 20:20:35
There have been plenty of bad (even egregious) examples of magazines looking to capitalize on big media stories for their own benefit (see ?The Ethics of Covering Heath Ledger,? "People Looks to Capitalize on Newman Death" et al). This one, however, is a good example of a niche magazine trying to capitalize …
B2B @ FolioMag 2009-05-28 15:54:19
According to a recently released Forrester Research report?dubbed ?The Social Technographics of Business Buyers??buyers and decision makers in the business-to-business sector are one of the most active groups of people when it comes to social media participation. This can be evidenced by the dramatic growth of LinkedIn. Forrester surveyed 1200 buyers …
B2B @ FolioMag 2009-05-28 15:54:19
According to a recently released Forrester Research report?dubbed ?The Social Technographics of Business Buyers??buyers and decision makers in the business-to-business sector are one of the most active groups of people when it comes to social media participation. This can be evidenced by the dramatic growth of LinkedIn. Forrester surveyed 1200 buyers …
B2B @ FolioMag 2009-04-29 20:54:32
The memo received by BNP Media staffers this week alerting them to 25 percent salary cuts for the foreseeable future includes a line that jumps off the page almost as much as that "25 percent" figure: "Minimum wage will be the floor for this reduction." It's a line that assures employees the …
B2B @ FolioMag 2009-04-29 20:54:32
The memo received by BNP Media staffers this week alerting them to 25 percent salary cuts for the foreseeable future includes a line that jumps off the page almost as much as that "25 percent" figure: "Minimum wage will be the floor for this reduction." It's a line that assures employees the …
B2B @ FolioMag 2009-04-28 14:46:52
RELATED: Penton Cuts Workweek, Reduces Pay Penton Media CEO Sharon Rowlands announced a workweek reduction from five days to four days this summer and a corresponding reduction in salary pay. In a memo to staffers, Rowlands said a number of the company?s properties during the first quarter reported financial results that …
B2B @ FolioMag 2009-04-28 14:46:52
RELATED: Penton Cuts Workweek, Reduces Pay Penton Media CEO Sharon Rowlands announced a workweek reduction from five days to four days this summer and a corresponding reduction in salary pay. In a memo to staffers, Rowlands said a number of the company?s properties during the first quarter reported financial results that …
B2B @ FolioMag 2009-03-30 20:15:26
The outlook for b-to-b advertising revenue for 2009 hasn?t been looking great. Earlier this month, American Business Media said the economic recession could force advertising revenue in the b-to-b space down 19 to 22 percent in 2009. That?s after revenues plunged 13.1 percent during the fourth quarter of 2008, leading to …
B2B @ FolioMag 2009-03-30 20:15:26
The outlook for b-to-b advertising revenue for 2009 hasn?t been looking great. Earlier this month, American Business Media said the economic recession could force advertising revenue in the b-to-b space down 19 to 22 percent in 2009. That?s after revenues plunged 13.1 percent during the fourth quarter of 2008, leading to …
B2B @ FolioMag 2009-03-19 16:53:41
I just returned from the FOLIO: Growth Summit in Chicago. We conducted the event in a media-industry maelstrom?events all around us are being cancelled, downsized and postponed. You can?t overstate how hard hit the media industry is right now.As I walked through the sessions and receptions, both old friends and new …
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