MARKETING INTERIOR DESIGN

There are countless marketing and public relations-related books, web sites, and articles online and in print that can help the individual interior-design business owner approach marketing, from something as simple as Public Relations for Dummies to more design-oriented sources.

Likewise, there are hundreds of ways — some free, some reasonably inexpensive, and some extremely expensive — to promote a brand or business. Finally, there are many independent consultants to assist in the PR process.

POSTCARD FROM TRENTON

Dear ArchitectureWeek,

It was a hot day and a long bus ride from Midtown Manhattan to Ewing Township, New Jersey, to get a sneak peek of the restoration in progress of Louis Kahn's Bath House, forever geographically misplaced near Trenton. Two dozen or so intrepid architecture and design journalists, including yours truly, munched on box lunches and watched My Architect on the bus's overhead TV monitors as we rumbled down the Jersey Turnpike toward one of Kahn's pivotal projects from the early 1950s.

HOW TO DESIGN A PARK

In May 1895, landscape architect Frederick Law Olmsted, best known for Central Park in New York, wrote in Engineering Magazine about city parks, or "pleasure-grounds." In How to Create a Park, Olmsted offered suggestions on park siting and organization. Here, he continues with more detailed discussion of park design. — Editor

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