No. 79 . 19 December 2001 
ArchitectureWeek
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Design for Business 2001

by ArchitectureWeek

"Good design is good business." This is the maxim that drives the annual Business Week/ Architectural Record Awards. Each year the awards honor projects worldwide that demonstrate a creative confluence of management and architecture that supports successful enterprises.

"The projects selected this year showcase how architectural design solutions enhance our sense of community, encourage workplace creativity, and underscore the economic viability of building 'green,'" says American Institute of Architects (AIA) president John D. Anderson, FAIA. He also commends the projects' support of corporate profitability, making them "especially relevant in today's uncertain economic climate."

Winning projects include a pedestrian bridge that unites a divided urban university campus, a "little" skyscraper that serves as the New York headquarters of a luxury goods company, a museum update credited with more than doubling attendance, and a corporate marketing headquarters that has already saved the client hundreds of thousands of dollars in business expenses.

A Bridge in the City

As members of a leading research institution, the students and faculty at the Rockefeller University need safe, direct, and pleasant access to campus at all hours. So the university commissioned a pedestrian bridge to span a hazardous street, uniting the residential tower with the rest of campus.  

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