| NEWS | DESIGN | BUILDING | DESIGN TOOLS | BUILDING CULTURE |
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Becoming an Information Architect | |
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Expanding Your Practice through Web Marketing | |
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TOOLS THIS WEEK |
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BECOMING AN INFORMATION ARCHITECT With the ever-increasing quantity of information that architectural project managers must handle, electronic piles of spreadsheets and word-processing documents are only compounding the problems of project management. Tools built on easy-to-use database software can provide an effective solution, but in my experience, few firms take advantage of them. Architects should be designing their own information management systems, which have the potential to take over a surprising number of nongraphical tasks in a professional office.
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EXPANDING YOUR PRACTICE THROUGH WEB MARKETING Every architecture firm, it seems, has a web site, but how effective are these sites as marketing tools? It depends how you use them. During the 1990s, many firms placed their billboards on the information highway by setting up a promotional web site. It might have included a portfolio of work, some high-sounding statements of design philosophy, perhaps a client list, and news of current projects.
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More Design Tools Discreet Announces New Release of 3D Studio MAX — Discreet Press Release, 2000.1113. The newly renamed "3ds max 4," software for 3D modeling, animation, and rendering, is expected to be available in early 2001.Evans & Sutherland Offers New 3D Site Visualization Tool — Evans & Sutherland Press Release, 2000.1113. RAPIDsite Producer enables users of ESRI's ArcView 3D Analyst to create photorealistic 3D site visualizations from cartographic site data. New Technology Manufactures Three-Dimensional Models from Mapping Data — Solid Terrain Modeling Inc., 2000.1121. STM's proprietary printing software deciphers digital elevation data to control a cutting machine that produces precise scale models from foam or other materials. AIA Announces New Web Site — AIA Press Release, 2000.1114. After November 18, 2000, essential Web site services for members of the American Institute of Architects will be available at: www.aia.org. AIAOnline will be replaced in January 2001 with a new site for the exclusive use of members. New Web Site Dedicated to ASP Tips — ASPs, Application Service Providers, are on the verge of revolutionizing the construction industry. Helping users stay current with the latest developments is a noncommercial site that also plans to educate vendors about user opinions and needs. BuildPoint Announces Online Catalog for Direct Purchase of Construction Materials — BuildPoint Press Release, 2000.1107. The catalog features 1.6 million items from major manufacturers and suppliers, expedites purchasing activities, and streamlines business processes.
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